MoDA (Museum of Design Atlanta) has asked me to come up with a new standard design system for their “Signature Series” rack cards. MoDA uses these rack cards on location to promote each of their "Signature Series exhibitions", with each exhibition getting its own card.
The goal of these cards was to generate interest and excitement for each exhibit while developing a standard look and feel that works for a wide variety of artists.
Since MoDA is based in Atlanta with its most well-known tourist attraction, Coca-Cola Museum. I wanted to represent both of them in the design by using the artists' works that were related to Coca-Cola.
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